How Mozillion Achieved 3x Growth in 12 Months with SEO and More

from eCommerce MasterPlan · host Chloë Thomas

James Francis is the Sales and Marketing Director at Mozillion. The mobile phone marketplace. In fact the UK’s first consumer to consumer marketplace for buying and selling preowned and refurbished mobile phones. Founded in 2021, they now have a multi-million pound annual turnover, and have tripled in size in the last 12 months.Hit PLAY to hear:Their strategy for selling refurbished goodsHow SEO and organic growth have contributed to their successThe importance of customer reviews in growing a businessWhy balancing various sales channels is importantHow Mozillion leveraged TikTok Shop to improve sales and educate customersKey timestamps to dive straight in:[04:44] Transitioning from telesales to digital eCommerce.[07:30] Sales and marketing, mostly online, but adaptable.[11:34] Early days of Mozillion, focus on customer service priority.[15:41] Word-of-mouth a key factor for sellers.[17:59] TikTok and educating audiences through video.[21:30] CTO improves SEO, organic traffic drives growth.[23:05] James’ Top Tips!Find our notes here: https://ecmp.info/478 Contact SHOPLINE >>> https://ecmp.info/shopline ..This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

What this episode covers

James Francis is the Sales and Marketing Director at Mozillion. The mobile phone marketplace. In fact the UK’s first consumer to consumer marketplace for buying and selling preowned and refurbished mobile phones. Founded in 2021, they now have a multi-million pound annual turnover, and have tripled in size in the last 12 months.Hit PLAY to hear:Their strategy for selling refurbished goodsHow SEO and organic growth have contributed to their successThe importance of customer reviews in growing a businessWhy balancing various sales channels is importantHow Mozillion leveraged TikTok Shop to improve sales and educate customersKey timestamps to dive straight in:[04:44] Transitioning from telesales to digital eCommerce.[07:30] Sales and marketing, mostly online, but adaptable.[11:34] Early days of Mozillion, focus on customer service priority.[15:41] Word-of-mouth a key factor for sellers.[17:59] TikTok and educating audiences through video.[21:30] CTO improves SEO, organic traffic drives growth.[23:05] James’ Top Tips!Find our notes here: https://ecmp.info/478 Contact SHOPLINE >>> https://ecmp.info/shopline ..This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/ --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

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How Mozillion Achieved 3x Growth in 12 Months with SEO and More

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This episode was published on February 19, 2024.

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