EPISODE · Sep 2, 2026 · 8 MIN
How Much Do Paid Ads Cost? {Paid Ads series 1 of 3} (EP121)
from Small Business Marketing Sweet Spot · host Barb Davids
Maybe you’ve tried an IG boosted post or a Google campaign once and it didn’t do much. Or maybe you’ve never run any paid ads because you don’t know what it should cost or where to start.This episode is the first in a series of 3 episodes where you’re going to get straight answers on what paid ads cost, where to run them, and what has to be done for them to pay off, so you can make the call with real information instead of relying on a vendor’s pitch.Paid advertising is a fast track option to more revenue when you have the right messaging, goals and tracking in place.Enjoy the episode!🗓️ Free webinar = How to Increase Revenue with Paid Ads.It's on September 24. You’ll leave with a clear answer on whether paid ads make sense for your business right now, and what running them well would look like. Be there or be square!🧰 I love me a good digital marketing tool.This week's recommend tool is Luma. I used to create events with Zoom and still do but Luma has a super simple set up and interface. And notifications for the event are automatically sent. I can even send an email following with the replay. It's a free tool. It let's you link your zoom or YouTube or whatever platform you're hosting the event from. If you try it out, let me know how you like it!Peek inside my toolbox. 🗞️ Digital Marketing TakeawayDigital marketing advice that doesn't require a dictionary.Short enough to read. Useful enough to use. Every week.About This ShowThe Get More Website Traffic Podcast covers the strategies, tools, and tactics that help small business owners get more people to their website and turn that traffic into leads. Host Barb Davids breaks it down in plain language every week, with bonus episodes featuring other business owners sharing their expertise on topics that matter to running a small business. Produced by Compass Digital Strategies.
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How Much Do Paid Ads Cost? {Paid Ads series 1 of 3} (EP121)
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