How Much Is Your Brain Worth? episode artwork

EPISODE · Jan 27, 2026 · 15 MIN

How Much Is Your Brain Worth?

from GovClose | Start Winning Government Contracts · host Richard C. Howard

👉 Start your consulting business the right way with GovClose:https://govclose.comLearn how to sell high-value services, win government contracts, or land elite federal sales roles with a proven certification framework.Most people think starting a consulting business is about packaging your expertise and selling it to companies. That’s wrong.In this video, former U.S. Air Force acquisitions officer Rick Howard breaks down the 3-part consulting framework that separates consultants who struggle from consultants who charge premium fees—sometimes six figures or more.You’ll learn:Why most consultants fail to sell their servicesThe exact framework companies use to decide what they’ll pay forHow to price consulting based on revenue impactWhy rare expertise is the key to premium consulting ratesReal-world examples from GovClose graduates closing high-value dealsIf you want to monetize your knowledge, start a consulting business, or pivot your career into high-income consulting, this video gives you the exact blueprint.0:00 – What consulting really is (and how people get paid for what they know)0:45 – The common consulting mistake veterans and professionals make1:15 – Rick Howard’s background and GovClose framework overview2:00 – Step 1: Identify your real expertise (experience deep dive)3:00 – Why combining skills creates premium consulting offers3:45 – Case study: Why team-building consulting didn’t sell5:00 – Framework Part 1: Does your service directly make money?6:00 – Framework Part 2: How much revenue can you generate?7:00 – Framework Part 3: How rare is your expertise?7:45 – Real GovClose graduate example: Proposal writing consulting11:15 – How to reposition your experience into a high-value offerHow to Get Paid for What You Know (Consulting Framework That Actually Works)⏱ Chapters

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