How Not to Break Into the Creative Industry, with Tony Rockliff

In this episode of Jam Packed: Business Made Easy with AI, Flora sits down with Tony Rockliff for an honest conversation about creative work, sustainability, and the myths that quietly derail talented people. Tony shares hard-earned insights on: Why "breaking into" an industry is the wrong goal What actually keeps creative careers alive long term The role systems play in success Where AI can support creative work without replacing it This episode is a grounded reality check for creatives who feel talented but overwhelmed, inspired but stuck, or unsure how to make their work sustainable in a rapidly changing landscape. No hype. No shortcuts. Just clarity, perspective, and practical thinking.