How Not to Let More Than Half Your Patients Slip Away episode artwork

EPISODE · Oct 15, 2025 · 23 MIN

How Not to Let More Than Half Your Patients Slip Away

from Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech · host Nextech

Why isn’t CRM a bigger conversation for practices in 2025? Many owners aren’t tracking the right numbers, so they can’t see the gap they’re leaving without one.Here’s the reality: most med spas convert only 20-30% of patients. With a focused sales strategy and the right CRM, that number can climb to 70-80%, tripling revenue from the same leads.A CRM puts all your leads—from social, email, website forms, and phone—into one place and shows exactly where they are in the pipeline. Jared explains the two KPIs every practice should measure: conversion from lead to consult and consult to patient.A CRM is your secret sauce for acquisition, retention, and everything in between, and the glue that holds marketing, sales, and service delivery together. Jared and Robin share why sales are worth the investment, how to track ROI, and how automations free your team to focus on what really matters.About Jared RohrerCEO, Aesthetic ConversionJared Rohrer is the CEO of Aesthetic Conversion, a web agency that specializes in serving the medspa and plastic surgery community. With seven years of experience in the industry, Jared has become a recognized thought leader in the field, regularly speaking at conferences such as Beauty Through Science and Aesthetic Next. He is also a Key Opinion Leader for Galderma and Revision Skincare, companies known for their innovative and effective aesthetic products.Connect with Jared on LinkedInLearn more about Aesthetic ConversionListen to Aesthetic Conversion’s podcast, The Patient Magnet PodcastGuestJared Rohrer, CEOAesthetic ConversionHostRobin Ntoh, VP of AestheticsNextechPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglowAesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City

Why isn’t CRM a bigger conversation for practices in 2025? Many owners aren’t tracking the right numbers, so they can’t see the gap they’re leaving without one.Here’s the reality: most med spas convert only 20-30% of patients. With a focused sales strategy and the right CRM, that number can climb to 70-80%, tripling revenue from the same leads.A CRM puts all your leads—from social, email, website forms, and phone—into one place and shows exactly where they are in the pipeline. Jared explains the two KPIs every practice should measure: conversion from lead to consult and consult to patient.A CRM is your secret sauce for acquisition, retention, and everything in between, and the glue that holds marketing, sales, and service delivery together. Jared and Robin share why sales are worth the investment, how to track ROI, and how automations free your team to focus on what really matters.About Jared RohrerCEO, Aesthetic ConversionJared Rohrer is the CEO of Aesthetic Conversion, a web agency that specializes in serving the medspa and plastic surgery community. With seven years of experience in the industry, Jared has become a recognized thought leader in the field, regularly speaking at conferences such as Beauty Through Science and Aesthetic Next. He is also a Key Opinion Leader for Galderma and Revision Skincare, companies known for their innovative and effective aesthetic products.Connect with Jared on LinkedInLearn more about Aesthetic ConversionListen to Aesthetic Conversion’s podcast, The Patient Magnet PodcastGuestJared Rohrer, CEOAesthetic ConversionHostRobin Ntoh, VP of AestheticsNextechPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglowAesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City

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How Not to Let More Than Half Your Patients Slip Away

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Frequently Asked Questions

How long is this episode of Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech?

This episode is 23 minutes long.

When was this Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech episode published?

This episode was published on October 15, 2025.

What is this episode about?

Why isn’t CRM a bigger conversation for practices in 2025? Many owners aren’t tracking the right numbers, so they can’t see the gap they’re leaving without one.Here’s the reality: most med spas convert only 20-30% of patients. With a focused sales...

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