How Not to Price a Product or Service | Ep 07

Do you struggle with getting the pricing of your product or service right? Not confident? No idea where to start? Don’t fret! In this solo episode, I share one of the biggest mistakes I made when I was trying to win new business and I completed f**ked up the pricing! It could have caused my business to fail. I shall share all my wisdom and experience around pricing and the 5 steps you need to follow when working out your pricing. If you have ever struggled with pricing your product or service, listen to this episode! I’ll discuss:·        The difference between pricing for a product and service.·        The 5 steps you need to follow when working out your pricing.·        The process of working out your costs.·        Why value is critical in the pricing process.·        What margins are all about.·        Introduction to pricing strategies.·        The most common mistakes people make when pricing. By the end of the episode, you will have everything you need to know to get started and feel more confident. Like this show? Please leave us a review here.  ***Jeremy Jacobs is an experienced entrepreneur, business consultant, and mentor. He started his career in digital marketing, managing multi-million-pound campaigns for well-known global brands. He left that career to start 2 businesses including a food manufacturing company with his Mum which ran successfully for 13 years. He now works as a mentor and consultant for a wide range of businesses including start-ups and solo entrepreneurs through his marketing and management consultancy, Cookie Jar Consultancy. He has an MBA with Distinction from the University of Sussex.He is proudly neurodivergent and a member of the LGBTQ+ community. He lives in Sussex with his partner and their two dogs. Personal website: https://jeremyjacobs.co.ukCookie Jar: http://cookiejar.info/  socialmedia accounts: LinkedIn: https://www.linkedin.com/in/jeremyjacobsuk/Instagram: https://www.instagram.com/jeremyjacobsukFacebook: https://www.facebook.com/jeremyjacobsuk Hosted on Acast. See acast.com/privacy for more information.