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How old are your donors? episode artwork

Apr 20, 2016 13 min

How old are your donors?

from Fundraising is Beautiful Hosted by Steven Screen, Jeff Brooks

For most fundraisers, your donors are a lot older than you think. We'll look at why this is so and what it means for you: How do you communicate with these people? About what? And in which channels? Knowing hold old your donors are -- and responding appropriately -- is the key to success in fundraising. Knowledge is power!

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How old are your donors?

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This episode was published on April 20, 2016.

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