EPISODE · Jun 18, 2026 · 9 MIN
How One CTO Uses Wardley Maps to Spot Strategic Blind Spots
from Tech Leadership with Fexingo: Engineering Managers, CTOs, and Technical Leadership Conversations · host Fexingo
Lucas and Luna dive into Wardley Maps, a strategic planning tool that CTOs use to visualize dependencies, anticipate market shifts, and avoid being blindsided by commoditization. They walk through a real example from a mid-stage SaaS company that used mapping to decide when to stop building custom infrastructure and buy off-the-shelf solutions. Lucas explains the core concepts — value chain, evolution axis, and the doctrine of 'pioneer, settle, colonize' — while Luna pushes back on where maps can mislead. The episode includes a practical template for engineering leaders to start their own map in under an hour. #WardleyMaps #StrategicPlanning #CTO #TechnicalLeadership #EngineeringManagement #TechnologyStrategy #Commoditization #ValueChain #PioneerSettleColonize #SaaS #InfrastructureDecisions #BuildVsBuy #SimonWardley #TechStrategy #FexingoBusiness #BusinessPodcast #TechLeadership #SystemMapping Keep every episode free: buymeacoffee.com/fexingo
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How One CTO Uses Wardley Maps to Spot Strategic Blind Spots
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