How One Idea Became an $80 Million Female Health Tech Company | Crystal Etienne episode artwork

EPISODE · Jan 29, 2026 · 1H

How One Idea Became an $80 Million Female Health Tech Company | Crystal Etienne

from Earn Your Leisure · host iHeartPodcasts

In this week’s episode of Earn Your Leisure, we sit down with Crystal Etienne (chatgpt://generic-entity?number=0), founder of Ruby Love (chatgpt://generic-entity?number=1), to break down how one idea turned into an $80 million FemTech company.   Crystal walks us through the early days of building her first prototype, the connection between diet and the menstrual cycle, and the exact steps it took to launch a FemTech brand in a market that many investors initially overlooked. She shares how Ruby Love scaled to over $1 million in revenue in under 15 months, raised $15 million in venture capital, and what founders don’t realize about control, board seats, and product-market fit after taking VC money.   We also get into the hidden challenges of raising capital, why scaling too fast can hurt your business, and the biggest mistakes founders make when chasing venture funding. Crystal opens up about changing the company’s name, launching products while running out of cash, creating a fund to invest in Black women, and why—if your goal is generational wealth—selling your company might be the smartest move. Plus, a real conversation on lifestyle costs, $8 million estates, and why Long Island is one of the toughest real estate markets in the country.   Invest Fest Tickets: investfest.com   #EarnYourLeisure #CrystalEtienne #RubyLove #FemTech #VentureCapital #StartupGame #Entrepreneurship #RaisingCapital #BlackFounders #WomenInBusiness #ProductMarketFit #ScalingBusinesses #GenerationalWealth #RealEstateGameSee omnystudio.com/listener for privacy information.

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How One Idea Became an $80 Million Female Health Tech Company | Crystal Etienne

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Eat to Live Jenna Fuhrman, Dr. Fuhrman Our health is our most precious gift and smart nutrition can change your life. Each month, join Dr. Fuhrman and his daughter, Jenna Fuhrman as they discuss important topics in the world of nutrition. Eat to Live will change the way you eat and think about food. French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world? Destiny Architecture® Meditations Heather Larson Bring your mediation practice into the Valueverse. DIOSA. Carolina Sanper This podcast is a sacred space created by Carolina Sanper where you connect with your inner wisdom and embody your magnetic feminine power.It is the realization that the mystical realm is where you plant the seeds of your desired reality.It is a portal to your true essence: awareness, presence, and receiving with ease. Welcome home, DIOSA. 🖤

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This episode was published on January 29, 2026.

What is this episode about?

In this week’s episode of Earn Your Leisure, we sit down with Crystal Etienne (chatgpt://generic-entity?number=0), founder of Ruby Love (chatgpt://generic-entity?number=1), to break down how one idea turned into an $80 million FemTech company.  ...

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