EPISODE · May 27, 2025 · 49 MIN
How One Owner Built a Home Care Business That Runs Without Them (Mike Hoskin)
from Home Care Strategy Lab · host Miriam Allred
#11 Mike Hoskin shares why he started a home care franchise as a third career—and what surprised him most along the way. He talks about managing a business from afar, hiring with heart, and the systems that keep things running. Mike opens up about the emotional side of caring for older adults, the pressure of account receivables, and why good caregivers make or break the business. He also touches on KPIs, marketing, and his vision for scaling to 4-6 locations. Mike Hoskin on LinkedInA Better Solution websiteChapters:(0:00) Introduction and Background (5:00) Transition to Home Care(10:00) Exploring Senior Care Options(15:00) Franchise vs. Independent Route(20:00) Business Growth and Challenges(25:00) Hiring and Team Building(30:00) Operational Strategies and KPIs(35:00) Future Plans and Expansion
What this episode covers
#11 Mike Hoskin shares why he started a home care franchise as a third career—and what surprised him most along the way. He talks about managing a business from afar, hiring with heart, and the systems that keep things running. Mike opens up about the emotional side of caring for older adults, the pressure of account receivables, and why good caregivers make or break the business. He also touches on KPIs, marketing, and his vision for scaling to 4-6 locations. Mike Hoskin on LinkedInA Better Solution websiteChapters:(0:00) Introduction and Background (5:00) Transition to Home Care(10:00) Exploring Senior Care Options(15:00) Franchise vs. Independent Route(20:00) Business Growth and Challenges(25:00) Hiring and Team Building(30:00) Operational Strategies and KPIs(35:00) Future Plans and Expansion
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How One Owner Built a Home Care Business That Runs Without Them (Mike Hoskin)
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