How One Photographer Changed Instagram Forever- #149: Tat...

What this episode covers

You just heard from internet sensation Tati Bruening, as she recalls how a one-off joke set an entire viral instagram movement into motion. Known by her instagram handle ‘illumitati’ or her tiktok ‘illumitatiana’, you might have seen some of Tati’s distinctive photography or celebrity shoots on your for you page, as she has gained a following of 323,000 and 2.6 million followers in only the past few years. Through reinventing what could come up on your TikTok feed to reshaping the Instagram algorithm, her behind-the-scenes efforts have fundamentally changed the landscape of social media as we know it. Still, Tati did not always foresee herself in this career or entertainment itself. Along with the rest of her 6’ family, it always seemed she was headed for the land of D1 athletics… Learn more about your ad choices. Visit megaphone.fm/adchoices

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Frequently Asked Questions

How long is this episode of Finding Founders?

This episode is 29 minutes long.

When was this Finding Founders episode published?

This episode was published on February 27, 2023.

What is this episode about?

You just heard from internet sensation Tati Bruening, as she recalls how a one-off joke set an entire viral instagram movement into motion. Known by her instagram handle ‘illumitati’ or her tiktok ‘illumitatiana’, you might have seen some of Tati’s...

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