EPISODE · May 28, 2025 · 31 MIN

How One Trick Got 449 Million Views So Fast!

from Hit 'Em Straight Podcast · host Shawn Dill & Lacey Book

In this episode of the None of Your Business podcast, host Shawn Dill interviews Logan Forsyth from Media Scaling to uncover the strategies behind achieving massive social media exposure through sub-accounts. Logan reveals how his team has generated over 5 billion views and amassed 24 million followers for their clients by repurposing content and distributing it across multiple sub-accounts on platforms like Instagram, Facebook, YouTube, TikTok, Snapchat, and X. Logan explains the importance of high-quality short-form content, leveraging hooks, and iterative testing to optimize engagement and reach. He also discusses the balance between organic growth and paid advertising, recommending a mix of both for best results. Additionally, Logan shares insights on ensuring backend sales conversion through robust follow-up and engagement strategies. This episode is a treasure trove for businesses looking to elevate their social media presence while maximizing ROI. 00:00 Introduction: Massive Views from Sub-Accounts00:27 Welcome to the Podcast00:54 Meet Logan Forsyth: Media Scaling Expert02:11 Logan's Journey into Digital Marketing04:30 The Power of Sub-Accounts04:54 Short Form Content Revolution05:58 Maximizing Reach with Quality Content11:36 Creating Effective Sub-Accounts17:49 Paid vs. Organic Growth24:10 Converting Leads into Sales29:13 When to Bring in Media Scaling30:46 Conclusion: Connect with Logan Forsyth  Connect with Logan:https://mediascaling.com/https://www.linkedin.com/in/loganforsyth/https://www.instagram.com/loganforsyth/?hl=enSupport the showJoin the #1 Community for Service-Based Entrepreneurshttps://www.blackdiamondclub.comFollow Shawn and Lacey on Social Media:https://www.instagram.com/drshawndill/https://www.instagram.com/drlaceybook/