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EPISODE · Mar 7, 2026 · 37 MIN

How Over Fifty Consumers Power a Massive Trillion Dollar Digital Industry

from The Rubasha Family Podcast · host Sugira Rubasha

In this episode, we sit down with Ulya Ahmed Khan, PE Operating Partner & Healthcare Executive, known for driving value creation, revenue acceleration, and operational turnarounds—redefining how healthcare organizations align strategy, operations, and performance to deliver measurable growth and long-term sustainability.Ulya is recognized for her value-creation driven leadership approach—a disciplined framework that enables healthcare organizations and portfolio companies to move beyond reactive management and build resilient systems that accelerate revenue, operational efficiency, and enterprise value.Her work challenges fragmented operational models driven by short-term fixes.Instead, she equips boards, executives, and healthcare leadership teams with the clarity, structure, and performance discipline required to stabilize operations, unlock growth, and execute successful turnarounds.With extensive experience across private equity operations, healthcare leadership, revenue transformation, and executive governance, Ulya brings a rare blend of strategic oversight, operational rigor, and performance-focused execution.Together, we explore how private equity operating leadership accelerates transformation, how healthcare organizations can unlock new revenue and operational efficiencies, and why disciplined execution is critical for sustainable enterprise growth.In this episode, you’ll discover:• What it means to operate at the intersection of private equity, healthcare leadership, and operational execution• How value creation strategies accelerate revenue and organizational performance• Why turnaround leadership requires operational clarity and decisive execution• The risks of fragmented leadership and reactive operational management• Practical frameworks for stabilizing, scaling, and transforming healthcare organizations• How boards and executives build systems that generate predictable growth and enterprise valueWhether you’re a founder, CEO, healthcare executive, private equity leader, or scaling entrepreneur, this conversation offers a powerful reframe on leadership and transformation—one rooted in discipline, strategic clarity, operational excellence, and long-term value creation.🎧 Listen now to explore how operational leadership and strategic value creation strengthen enterprise performance and sustainable growth.🎙 HostSugira RubashaFounder, ETS Rubasha Media | Global Communication StrategistLinkedIn: https://www.linkedin.com/in/sugira-rubasha-206a24231/🎧 GuestUlya Ahmed KhanPE Operating Partner & Healthcare Executive | Value Creation, Revenue Acceleration & Turnarounds | Interim CEO | Board AdvisorLinkedIn: https://www.linkedin.com/in/ulyakhan/🔗 Work With ETS Rubasha Media🌐 Website: https://rubashamedia.com/ETS Rubasha Media helps leaders, entrepreneurs, and keynote speakers build powerful personal brands and podcasts that convert attention into trust, authority, and revenue.Sugira Rubasha is globally recognized for transforming how leaders communicate—helping them speak with precision, confidence, and psychological authority. His frameworks have helped entrepreneurs across the U.S., Australia, Africa, and the Middle East close larger deals, attract premium clients, and build lifelong trust.📞 Book a Discovery Call:https://rubashamedia.com/🎤 Book a Keynote Speaker Strategy Session:https://calendly.com/sugirarubasha/Legacy is always greater than currency.Secure your Personal Brand & Keynote Speaker Audit and align into the next CEO cohort:https://buy.stripe.com/7sY3cwgmX7NnaqOnce booked, you’ll receive a custom 12-month roadmap to build credibility, influence, and measurable ROI.The hidden value certain types of posts can have on your business, the winning strategy for organic social ads, and the unlock to creating targeted social content and ads.Hope you enjoy!

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How Over Fifty Consumers Power a Massive Trillion Dollar Digital Industry

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