How Paze is betting bank trust can crack the digital wallet market

Early Warning built Zelle into the dominant peer-to-peer payments network in the U.S. — processing over a trillion dollars in yearly transactions. Paze is their next bet: a bank-backed digital wallet for e-commerce checkout, backed by the same seven major banks, designed to bring that same institutional trust to online shopping. Serge Elkiner came on as GM in late 2024, brought over from Visa where he ran product for money movement globally. His mandate is to unlock what that network can do at checkout — with 165 million eligible cards now in place and distribution deals closing with Fiserv, Worldpay, and ACI. Today we talk about what it takes to convert infrastructure into consumer behavior, and whether the banks can do for e-commerce what they did for P2P.