How Personalizing Knowledge Helps Your Audience Own What They Learn _ CreatingReorganized, ep 07, Prof. Dr. Eleonore Soei-Winkels

🎙️ **Full episode + transcript + free resources:** Storytelling from behind the scenes for engaging your leads, CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels https://postdoctransformation.ac-page.com/creatingreorganized_show0007 --- 💡 In this episode of the CreatingReorganized show, Professor Dr. Eleonore Soei Winkels discusses how small business owners can effectively use video podcasts for social media marketing to convert listeners into paying customers. As a former IT strategy consultant and current psychology professor, podcast host and producer of the PostdocTransformation show, she outlines her own experience balancing professional work with family life and how she uses technology to streamline her business tasks. With practical insights into qualifying leads, creating engaging content, and using tools like Podbean, Descript, Typeform, ActiveCampaign, Thinkific and Metricool, she offers a comprehensive guide to scaling marketing efforts while maintaining a work-life balance. The episode emphasizes the importance of authenticity, consistency, storytelling, and strategic automation in building trust and boosting sales. --- 🎯 Track your CreatingReorganized journey — grab your free Student Side Hustle Tracker: https://postdoctransformation.ac-page.com/creatingreorganized_studenttracker 📓 Get your free CreatingReorganized Workbook — your best season starts here: https://postdoctransformation.ac-page.com/creatingreorganizedworkbook --- ❓ **Got video podcasting questions?** Submit them for live Q&A or future episodes — I answer them for your #CreatingReorganized according to your vision of life! https://postdoctransformation.ac-page.com/crliveqa --- 🎓 **Learn my CreatingReorganized strategy for FREE** — my full video podcasting workflow and affiliate tool recommendations: https://postdoctransformation.ac-page.com/creatingreorganized --- 🛠️ **Tools I use and recommend** — all offer a free trial. I earn a small commission if you become a customer: 🤝 Affiliate marketing for your business — join Partnerstack: https://try.partnerstack.com/creatingreorganized 🎧 Video podcast hosting, distribution & monetization — Podbean: https://www.podbean.com/esw ✂️ Video/audio recording, AI text-based editing & clipping — Descript: https://get.descript.com/creatingreorganized 📋 Fun & dynamic data collection at every business stage — Typeform: https://typeform.cello.so/FxXD1YT3V9z 📧 Email marketing, website building & CRM — ActiveCampaign: https://try.activecampaign.com/creatingreorganized 📅 Social media scheduling so you can live your vision of life — Metricool: https://s.mtrbio.com/DMOGXJ --- 🌟 **Work with me** — premium consulting & white-label video podcasting service: https://postdoctransformation.activehosted.com/f/28 --- 👩‍🏫 **About me:** In my day job as a psychology professor, I teach bachelor and master students how to reorganize processes in a goal-directed and future-proof way — exactly what I did as a former IT strategy consultant. For my career coaching business on the side, I can only dedicate a fraction of my time — because I prioritize care work for my little children. I face the same challenges as all small business owners. So I applied my experience and knowledge to create #PostdocTransformation to streamline my social media marketing and boost sales of my coaching, e-courses and affiliate products. I strategically capitalize on professional tools to scale my impact according to my vision of life. --- 🙏 **Thank you** for listening and sharing CreatingReorganized with your small business owner besties! ⭐ Leave us a 5-star rating and review, share it and tag me on social media — and you'll receive a **free 15-minute discovery call!** Cheers, Eleonore