How Physical Therapists Are Monetizing Credibility Without Selling Out

from PT Pintcast - Physical Therapy · host Jimmy McKay, PT, DPT | Physical Therapy Podcast

Jimmy, Tony, and Dave dive into the real business of being a creator in healthcare. From product video rates to licensing fees, unfiltered insight flows in this wide-ranging conversation built to empower clinicians to price fairly, think like entrepreneurs, and show up with confidence.???? Topics Covered:How Tony Maritato monetizes product videos ethicallyPricing structures: "good, fast, cheap — pick two"The psychology of perceived value in clinical and content workLive selling, platform reach, and licensing rightsBuilding systems to automate brand outreach repliesWhy PTs are primed to succeed in the creator economyReal examples from their own businesses and side hustles????️ Hosts & Guests:Jimmy McKay, PT, DPT — LinkedIn | PTPintcast.comTony Maritato — Learn Medicare Billing YouTubeDave Kittle — The Dave Kittle Show YouTube???? Subscribe & Follow???? Apple Podcasts???? Spotify???? YouTube???? Instagram???? Twitter/X???? Website

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This episode was published on December 2, 2025.

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