How Podcast Engagement Metrics Mislead Marketers

Most podcasters obsess over download numbers, but Lucas and Luna argue that engagement metrics like listen-through rate, shareability, and community action matter more for real audience growth. They break down a case study of a career podcast that had mediocre downloads but a 68 percent retention rate, and how that data changed their marketing strategy. Practical tips for measuring what actually grows your show, not just your ego. #PodcastMarketing #EngagementMetrics #ListenThroughRate #AudienceGrowth #PodcastAnalytics #MarketingStrategy #ContentMarketing #PodcastGrowth #DataDrivenMarketing #Podcasting #FexingoBusiness #BusinessPodcast #MarketingTips #LucasAndLuna #AudioMarketing #PodcastStrategy #AudienceRetention #PodcastMetrics Keep every episode free: buymeacoffee.com/fexingo