EPISODE · Jun 13, 2026 · 10 MIN
How Podcast Launch Partners Multiply Your First Month Listeners
from The Podcast Marketing Podcast with Fexingo: Audio Strategy, Audience Growth, and Show Promotion · host Fexingo
Episode 49 of The Podcast Marketing Podcast explores how strategic launch partnerships can dramatically boost early listener numbers. Lucas and Luna break down the concrete mechanics behind a recent case study: a new business podcast called 'The Supply Chain Shift' that partnered with three complementary shows for host-read cross-promotion during its launch week. The result? Over 12,000 downloads in the first month — roughly 5 times what the host's solo marketing efforts had generated. The hosts walk through the selection criteria for partner shows, the exact ask template used, and the surprising metric that predicted which partners would deliver the most listeners. They also discuss why most podcasters get this wrong by asking for too much too soon, and how a simple 'pre-launch trailer swap' can build goodwill before the real launch. If you're planning a podcast launch or relaunch, this episode gives you a repeatable playbook — no agency needed. #PodcastMarketing #PodcastLaunch #LaunchStrategy #CrossPromotion #AudienceGrowth #PartnershipMarketing #PodcastGrowth #ContentMarketing #MarketingStrategy #PodcastTips #AudioMarketing #PodcastPromotion #LaunchPartners #PodcastCommunity #BusinessPodcast #Marketing #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
What this episode covers
Episode 49 of The Podcast Marketing Podcast explores how strategic launch partnerships can dramatically boost early listener numbers. Lucas and Luna break down the concrete mechanics behind a recent case study: a new business podcast called 'The Supply Chain Shift' that partnered with three complementary shows for host-read cross-promotion during its launch week. The result? Over 12,000 downloads in the first month — roughly 5 times what the host's solo marketing efforts had generated. The hosts walk through the selection criteria for partner shows, the exact ask template used, and the surprising metric that predicted which partners would deliver the most listeners. They also discuss why most podcasters get this wrong by asking for too much too soon, and how a simple 'pre-launch trailer swap' can build goodwill before the real launch. If you're planning a podcast launch or relaunch, this episode gives you a repeatable playbook — no agency needed. #PodcastMarketing #PodcastLaunch #LaunchStrategy #CrossPromotion #AudienceGrowth #PartnershipMarketing #PodcastGrowth #ContentMarketing #MarketingStrategy #PodcastTips #AudioMarketing #PodcastPromotion #LaunchPartners #PodcastCommunity #BusinessPodcast #Marketing #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
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How Podcast Launch Partners Multiply Your First Month Listeners
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