How premium lifestyle journalism sells subscriptions

from Reuters Institute for the Study of Journalism

Journalists from some of Scandinavia's leading news publishers discuss their organisations' premium news strategies, the value of lifestyle news and the false dichotomy of hard/soft news, and the role of gender. Journalists from some of Scandinavia's leading news publishers discuss their organisations' premium news strategies, the value of lifestyle news and the false dichotomy of hard/soft news, and the role of gender. Find a full transcript and more information on our website: https://reutersinstitute.politics.ox.ac.uk/risj-review?review_types=14&filtered=Filter

Episode metadata supplied by the publisher feed · Published Dec 10, 2020

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How premium lifestyle journalism sells subscriptions

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