How Product-Based Small Businesses Work with Creative Freelancers with CEO of TREW Gear Chris Pew

Chris Pew (he/him) is a co-founder and the CEO of snowsports apparel company TREW Gear.  In addition to the CEO responsibilities of a small business, Chris is also in charge of designing, developing, and sourcing their apparel and accessories. TREW Gear is known for their backcountry oriented skiing and snowboarding bibs, and to my knowledge is one of the only companies that has plus size models available to their female identifying customers. We chat about: The advantages of lacking corporate experience when starting a business Outdoor industry challenges companies like TREW face Developing mutually beneficial relationships with freelancers and creatives TREW's focus on "human-centered innovation" in apparel Inclusive sizing in outdoor apparel The cyclical nature of the outdoor industry budgeting Strategies for freelancers to better understand brand needs and pitch effectively Performance marketing vs. brand marketing and how freelancers can collaborate   LAST CALL to join the Money Clarity program's Q4 cohort! This is the only money course you'll ever need as a freelancer. Address your money mindset and financial practices head-on, while getting accountability and resources to help you reach your financial goals. We have live coaching calls every month plus lifetime access to the six sections of the course. We even have a certified accountant join in one module to give you the ins and outs of the financial system! Learn about the Money Clarity Program at https://www.justawildthought.com/money.   Connect with TREW: Website: https://trewgear.com  Connect with Justine: Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts, Spotify, or wherever you listen.