How R&D Innovation Helps Mars Food & Nutrition Solve Consumer Pain Points in the Kitchen

from Food For Thought · host Food Processing

In this episode, Karina Zimerfeld, global vice president of R&D for Mars Food & Nutrition, discusses how her company is aiming to help at-home cooks address the three primary demands they have when it comes to meal planning and preparation. Zimerfeld also talks about the technologies that have opened the door for companies to more easily address consumer demands today, and how Mars Food & Nutrition has begun to tap into artificial intelligence to analyze trends in support of its R&D work to stay on top of — or even ahead of — consumer preferences.

What this episode covers

Karina Zimerfeld, global vice president of R&D for Mars Food & Nutrition, discusses how her company is aiming to help at-home cooks address the three primary demands they have when it comes to meal planning and preparation, using innovative technology and artificial intelligence to stay ahead of the curve.

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How R&D Innovation Helps Mars Food & Nutrition Solve Consumer Pain Points in the Kitchen

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This episode is 33 minutes long.

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This episode was published on September 4, 2024.

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