How Reducing Friction Increases Revenue

from The Duct Tape Marketing Podcast · host John Jantsch

John sits down with Roger Dooley to discuss his new book, Friction. They discuss the concepts of friction and organizational drag in business, and how to find and address issues of friction, even in an organization that's resistant to change.

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This episode is 25 minutes long.

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This episode was published on April 30, 2019.

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