How ‘Resilient Marketing’ Can Prepare Businesses for the Next Disruption

Wharton marketing professor Raghu Iyengar joins the show to talk about a new e-book he's co-authored on creating resilient marketing strategies to prepare for the next disruption. Hosted on Acast. See acast.com/privacy for more information.

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This episode is 12 minutes long.

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This episode was published on June 26, 2023.

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