How Rich Green Lawns Tripled Their Client Count Without Losing the Family Touch

What does it take for a second-generation lawn care company to grow from 1,000 to more than 3,000 active customers while keeping the same hometown customer service that built the business? In this episode of The Landscaper's Guide Podcast, Jack Jostes sits down with Erick Lehmann and Cortney Andersen of Rich Green Lawns in Central New Jersey to discuss how they've modernized a nearly 40-year-old family business without sacrificing the personal relationships that set them apart.Erick and Cortney share how investing in technology, better equipment, leadership, employee development, and marketing has helped them scale sustainably while creating new opportunities for their team. They also discuss customer referrals, Google reviews, identifying your "Hell Yes Customer," and why saying "no" to the wrong work can be one of the best growth strategies for any lawn or landscape company. If you're looking to grow your business without losing your culture, this episode is full of practical ideas you can apply today.You'll LearnHow Rich Green Lawns grew from 1,000 to 3,000 active clients.Why combining old-fashioned customer service with modern technology creates a competitive advantage.How investing in employees and equipment improves retention and customer experience.Why identifying your "Hell Yes Customer" helps you scale faster.How referrals, Google reviews, and consistent marketing generate better leads.Connect With Today's Guest🌳 Rich Green Lawns: https://richgreenlawns.com/👤 Connect with Eric Lehmann and Courtney Andersen:https://www.linkedin.com/in/ejlehmann/ https://www.linkedin.com/in/courtney-andersen-7a6681206/🏢 Rich Green Lawns Instagram:https://www.instagram.com/RichGreenLawns📘 Rich Green Lawns Facebook:https://www.facebook.com/RichGreenLawnsGet Started With The Landscaper's Guide🎧 Watch the full episode + read the transcript:https://landscapersguide.com/podcast/🥓 Tell us where to send your beef jerky:https://landscapersguide.com/toolbox📅 See upcoming live and virtual events:https://landscapersguide.com/eventsSchedule a 15-Minute Marketing Brainstorm with the Ramblin Jackson strategy team https://landscapersguide.com/brainstorm/