How Roy Dekel Overcame the Toughest Barriers in Real Estate Tech

Roy Dekel shares how his experiences as a SEAL operator and entrepreneur intersect, shaping his approach to leadership and business growth. He reveals the intense challenges and lessons learned from the military that have directly influenced his journey in the startup world. Roy also discusses the importance of resilience, adaptability, and making tough decisions, providing listeners with a raw and honest look at what it takes to succeed in both life and business. His insights into real estate technology and the strategic use of AI offer a unique perspective on overcoming obstacles and seizing opportunities in a rapidly changing industry.Chapters00:00:00 - Kickoff with Hector and Introduction of Roy Dekel00:01:00 - Roy Dekel’s Journey: From Israel to SEAL Operator00:01:51 - The Birth and Rapid Growth of SetSchedule00:02:45 - Military Lessons: Shaping Roy’s Entrepreneurial Path00:05:48 - The Harsh Realities and Eye-Openers in Business00:08:42 - Where It All Began: The SetSchedule Origin Story00:10:39 - Stumbles and Success: Mistakes That Shaped the Journey00:13:25 - Shifting Gears: From Investor to Leading CEO00:18:36 - Staying Agile: How Roy Masters the Art of Pivoting00:21:02 - Roy’s Take on AI: A Game-Changer or Just Hype?00:22:50 - Unveiling the Secret Sauce: Patience in Scaling a Business00:23:57 - Wrapping Up: Final Thoughts and FarewellLinks and ResourcesRoy on LinkedInRoy Dekel’s FoundationRoy DekelAmplafy MediaHector Santiesteban on LinkedInHector Santiesteban on TwitterThanks so much for joining us this week. Subscribe to How to Scale a Business! Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!