How SOCIAL Media has made me Money in my business #155

https://www.builtdifferentmastermind.com/https://iamthedelo.com/Dive into Episode 155 of On the DELO as David “DeLo” DeLorenzo unpacks the power of authenticity in social media and its surprising role in business success. In this candid episode, Delo reflects on his love-hate relationship with platforms like LinkedIn, Instagram, and Facebook—sharing lessons from his own experiments with vanity metrics, paid followers, and the journey to embracing raw, unfiltered storytelling. Discover why he now prioritizes genuine connection over follower counts and how daily walks, coffee-fueled rants, and dog photos became unexpected tools for building trust in his insurance career and beyond.Explore practical takeaways on balancing productivity with online presence, avoiding algorithmic rabbit holes, and leveraging social media to showcase your humanity in any profession. Whether you’re a business owner hesitant to hit “record” or someone seeking motivation to trade perfectionism for purpose, this episode blends humor, humility, and actionable strategies for thriving in the digital age.Chapter Guide (Timestamps):(0:00 - 4:30) Morning Chaos: Painters, Podcasting, and Buried Pools(4:31 - 10:15) Social Media’s Evolution: From MTV to TikTok(10:16 - 18:00) The Follower Trap: Lessons from a $10k Mistake(18:01 - 25:45) Ego vs. Authenticity: Why Insurance Salesmen Should Post Dog Videos(25:46 - 33:30) Building “Built Different”: How Social Media Sparked a Mastermind(33:31 - 40:00) Practical Tips: Sharing Your Story Without OverthinkingPacked with laugh-out-loud anecdotes (including a shirtless book cover confession) and raw reflections on work-life balance, this episode proves that even a “short Italian guy with a big nose” can turn scrolling into strategy.SUBSCRIBE FOR MORE VIDEOS!David Delorenzo 🔗 Connect with DELO:🌐 Website: https://iamthedelo.com📘 Facebook: IAmTheDelo📸 Instagram: @iamthedelo📌 LinkedIn: David DeLorenzo💡 Build Different Mastermind: https://linktr.ee/builtdifferentmastermind📚 Grab DELO's Free eBook: https://iamthedelo.com/3f-method-book#SocialMediaStrategy #AuthenticLeadership #BusinessGrowth