How socks can make a difference with Sam Baio

Ideas on how to help in communities come in all shapes and sizes. No idea is too big and no idea is too small when it comes finding ways to help those who are struggling with homelessness. Sometimes great ideas coming while driving on a highway late at night listening to the radio. Sam Baio, founder of Socks for Change, founded a unique social enterprise while listening to a radio program about homelessness and the impact Canadian winters have on the feet of those who are struggling on our streets. Baio, also founder of West 49, the Canadian action sports and skateboard clothing chain that had 140 stores across Canada before he sold it to Australian company Billabong in 2010 knows a thing or two about clothing.With his contacts clothing industry and passion to try and make a difference, Socks for Change was born that provides Canadian-made wool socks to social agencies. It has grown substantially since 2016. Through his efforts to provide warm, wet resistant wool socks for men and women in shelters and on the streets, he is both raising awareness about homelessness and making a difference. To learn more or make an online donation, visit socksforchange.ca