How Sports Drinks Have Evolved with Sports Media

from Front Office Sports Today · host Front Office Sports

Sports drinks have long been closely allied with sports, but as media has changed to help athletes grow their personal brands, sports drink brands have adjusted. BodyArmor CMO Tom Gargiulo joins the show to discuss how he approaches the shifting performance-drink market. Plus, two finals broadcasts will break barriers, the NHL is looking for its Drive to Survive moment, and we explore the state of golf one year after the announced deal between the PGA Tour and Saudi Arabia. Learn more about your ad choices. Visit megaphone.fm/adchoices

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This episode is 27 minutes long.

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This episode was published on June 7, 2024.

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