How Stefanie Hammett Is Rewriting Consent Laws One State at a Time

What does affirmative consent law reform, university sex education, and AI-powered law enforcement tools have in common? They're all part of Stefanie Hammett's ambitious startup, HMS.HMS (Have More Safety · Have More Sex · Have More Space) is a consent education company with a bold 2036 goal: insert affirmative consent into all 50 state criminal codes. But getting there means building a real business — with a direct-to-consumer product line, a university B2B pilot program, and a law enforcement tech partnership with Clipper AI.Stefanie breaks down:The "drip effect" strategy for getting consent education into university campusesWhy selling to law enforcement requires showing up 17 times before they trust youHow she balances a world-changing mission with the mechanics of actually building a startupHer advice to founders: presence, biohacking, and trusting your own clarityAnd more!🎙️ Startup Junkies is a podcast celebrating the entrepreneurial ecosystem of Northwest Arkansas and beyond. Subscribe for more! 🔗 CONNECT WITH STEFANIE HAMMETT & HMS:Website: https://www.havemore.space/Book (Consent Codes): Available on Amazonhttps://www.instagram.com/havemore.sex/https://www.linkedin.com/in/stefaniehammett/🔗 CONNECT WITH Startup Junkiehttps://www.linkedin.com/in/daniel-koonce-3a446a21b/https://www.linkedin.com/in/caleb-talley-25189211b/https://startupjunkie.org/⏱️Chapters00:00 — Intro: Selling to Law Enforcement Is a Relationship Game 00:21 — Welcome & Introducing Stefanie Hammett of HMS 01:06 — Steph's Origin Story02:45 — A Decade in Fortune 500: Kellogg's & Smithfield Foods 04:30 — Moving to Bentonville & the Amazon Startup World 05:10 — Exiting Charge Card to Carbon Six06:08 — What Is HMS?07:11 — The Mission: Affirmative Consent in All 50 State Criminal Codes by 2036 07:47 — Why NJ & Colorado's Consent Laws Actually Worked 10:33 — Go-To-Market Strategy: DTC, Universities & Law Enforcement 14:21 — Prevention Over Reaction17:25 — Lessons from Corporate to Startup19:32 — Selling to Universities: Long Cycles, Warm Intros & Meeting Users Where They Are 26:33 — The Law Enforcement Arm: Partnering with Clipper AI 33:29 — "Asking Is Hot": What People Misunderstand About HMS 35:32 — Presence, Biohacking & Trusting Your Clarity