How Superordinary Cracked TikTok Shop w/ Julian Reis

What this episode covers

Julian Reis shares how he went from investment banking to building Skin Laundry into a global laser facial brand with 68 locations. He breaks down the early mistakes, pricing lessons, and why scaling too fast almost killed the business. Julian also reveals how Super Ordinary predicted the rise of social commerce years before TikTok Shop took off. This episode is packed with real founder lessons on brand building, fundraising, and the future of commerce.More Hot Takes Big StakesInstagram: www.instagram.com/hottakesbigstakes/TikTok: www.tiktok.com/@hottakesbigstakesMore on Julian ReisInstagram:https://www.instagram.com/superordinaryco/https://www.instagram.com/skinlaundryLinkedIn: https://www.linkedin.com/in/julianreisWebsite: https://superordinary.cohttps://www.skinlaundry.comMore on Natalie Holloway:Personal Instagram: www.instagram.com/natalieholloway/“Bala” Instagram: www.instagram.com/bala/“Balacize” Instagram: www.instagram.com/balacize/Substack,“Working Out in Heels”: natalieholloway.substack.comBook a 1-on-1 Call: intro.co/NatalieHollowayMore on Lana Elie-Meyers:Personal Instagram: www.instagram.com/lanaelie/LinkedIn: www.linkedin.com/in/lana-elie-875b383a/

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Frequently Asked Questions

How long is this episode of Hot Takes Big Stakes Business?

This episode is 54 minutes long.

When was this Hot Takes Big Stakes Business episode published?

This episode was published on January 21, 2026.

What is this episode about?

Julian Reis shares how he went from investment banking to building Skin Laundry into a global laser facial brand with 68 locations. He breaks down the early mistakes, pricing lessons, and why scaling too fast almost killed the business. Julian also...

Can I download this Hot Takes Big Stakes Business episode?

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