How Tajinebanane Managed 3X Annual Growth and Built An Empowering Community

from Shopify Masters · host Shuang Esther Shan, Shopify

You will learn from the siblings duo who build Tajinebanae: How to create content that empowers and unite a communityThe first roles to outsources as you scale a businessWhat it takes to build a social impact component into a businessFor more on Tajinebanane and show notes: https://www.shopify.com/blog-tajinebanane-community-building?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What this episode covers

In this episode of Shopify Masters, Marvin Cavaillé of Tajinebanane shares with us the journey of building a brand for breastfeeding moms, with his sister Ali. We learn about growing community before selling a single product, and the marketing approach that led to 3X sales in their first year. Marvine also shares how Tajinebanane plans to incorporate a social impact mandate in its operations.

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How Tajinebanane Managed 3X Annual Growth and Built An Empowering Community

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This episode is 35 minutes long.

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This episode was published on March 15, 2022.

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