How Tatcha Maintains Its Heritage While Leading Beauty Innovation

In this episode of The Experts, Dr. Jenelle Kim and Craig Nandoo sit down with Lorne Lucree, SVP of Global Innovation at Tatcha, to explore the brand’s journey from indie disruptor to global beauty powerhouse under Unilever Prestige. Lorne, with a career spanning L’Oréal, Clinique, and Tatcha, shares how the brand balances tradition and modern innovation, ensuring that Tatcha’s Japanese skincare roots remain intact while expanding worldwide. He also advises indie beauty founders on staying disruptive in a competitive market and navigating the transition from startup to global success. 🔥 In this episode, we cover: ✅ How Tatcha scaled globally while preserving its Japanese skincare philosophy ✅ Why mindfulness and tradition are key to brand authenticity ✅ What it takes to innovate in beauty without losing integrity ✅ Lorne’s expert advice for indie beauty brands looking to scale ✅ The future of beauty under Unilever Prestige & beyond 🚀 A must-listen for beauty entrepreneurs, brand builders, and industry insiders! 📥 Connect with Lorne Lucree & Tatcha: 🌐 Website: https://www.tatcha.com 📸 Instagram: @tatcha 📘 Facebook: Tatcha 🐦 Twitter: @tatcha 💼 LinkedIn: Lorne Lucree   📱 CONNECT WITH US: 🔹 Dr. Jenelle Kim: 📸 Instagram: @drjenellemkim 📘 Facebook: @drjenellemkim 💼 LinkedIn: Dr. Jenelle Kim 🌐 Website: https://jenellekim.com 🌿 JBK Wellness Labs: https://jbkwellnesslabs.com 🔔 Don’t Miss Future Episodes! ✅ LIKE this episode if you found value ✅ SUBSCRIBE for expert insights on beauty, wellness & innovation   🔍 #Tatcha #LorneLucree #BeautyInnovation #JapaneseSkincare #UnileverPrestige #IndieBeauty #BeautyEntrepreneurs #BeautyBusiness #BrandBuilding #TheExpertsPodcast 📩 Loved this episode? Share it & tag us on Instagram!