How the 70% Rule Helps You Move Faster, Fail Smarter, and Win Bigger with Kim Perell episode artwork

EPISODE · Mar 25, 2026 · 53 MIN

How the 70% Rule Helps You Move Faster, Fail Smarter, and Win Bigger with Kim Perell

from Earn Your Happy · host Lori Harder | YAP Media

What if overthinking is the very thing slowing down the life and business you want most? In this episode, I sit down with entrepreneur and investor Kim Perell on the Powerhouse Women stage to talk about her $235 million exit from a $10,000 loan, the mindset that helped her push through rejection, and why sisterhood is the secret to sustainable success. We dive into the 70% rule for decision-making, how to build a powerful support system, and why your environment can either fuel your growth or hold you back. Tune in to make faster decisions and trust yourself more. Check out our Sponsors: OSEA - Give your skin a rest with clean, clinically tested skincare from OSEA. Get 10% off your first order sitewide with code EARN at OSEAMalibu.com Granola - Granola is an AI-powered notepad built for the way real people actually meet. Get three months free at granola.ai/EARN. Northwest Registered Agent - Don’t wait, protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/EarnFree Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at http://Shopify.com/happy Brevo - the all-in-one marketing and CRM platform built to help you connect with customers, boost engagement, and grow your business smarter. Get started for free today, or use code HAPPY50 to save 50% on Starter and Standard Plans for the first three months of an annual subscription. Just head to http://www.brevo.com/happy Working Genius - If you’re a CEO, an entrepreneur, or anyone who wants to level up, Working Genius helps you drop the shame around your weaknesses and focus on what you naturally do best. Take the Working Genius assessment and get 20% off with code EARN at http://workinggenius.com Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. HIGHLIGHTS 00:00 How a $10,000 loan turned into a 9-figure business. 08:30 Why the wrong partnership can cost you money, time, and your peace of mind. 14:15 What is the 70% rule and how does it help you decide faster? 16:30 Tips for making confident decisions even when you don’t have all the answers. 17:45 How do you reframe failure from fear into a growth advantage? 24:30 The 1-year plan mindset to keep you moving forward. 30:00 What is the right way to ask for help? 41:00 Kim’s strategy for taking action even when fear is present. 44:00 Why girlfriends are your greatest safety net. 48:00 The 3 things Kim looks for before investing in a business. RESOURCES Get your copy of Kim’s book “Mistakes that Made Me a Millionaire” HERE! Learn more about Kim’s work HERE! Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Kim: @kimperell

What if overthinking is the very thing slowing down the life and business you want most? In this episode, I sit down with entrepreneur and investor Kim Perell on the Powerhouse Women stage to talk about her $235 million exit from a $10,000 loan, the mindset that helped her push through rejection, and why sisterhood is the secret to sustainable success. We dive into the 70% rule for decision-making, how to build a powerful support system, and why your environment can either fuel your growth or hold you back. Tune in to make faster decisions and trust yourself more. Check out our Sponsors: OSEA - Give your skin a rest with clean, clinically tested skincare from OSEA. Get 10% off your first order sitewide with code EARN at OSEAMalibu.com Granola - Granola is an AI-powered notepad built for the way real people actually meet. Get three months free at granola.ai/EARN. Northwest Registered Agent - Don’t wait, protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/EarnFree Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at http://Shopify.com/happy Brevo - the all-in-one marketing and CRM platform built to help you connect with customers, boost engagement, and grow your business smarter. Get started for free today, or use code HAPPY50 to save 50% on Starter and Standard Plans for the first three months of an annual subscription. Just head to http://www.brevo.com/happy Working Genius - If you’re a CEO, an entrepreneur, or anyone who wants to level up, Working Genius helps you drop the shame around your weaknesses and focus on what you naturally do best. Take the Working Genius assessment and get 20% off with code EARN at http://workinggenius.com Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. HIGHLIGHTS 00:00 How a $10,000 loan turned into a 9-figure business. 08:30 Why the wrong partnership can cost you money, time, and your peace of mind. 14:15 What is the 70% rule and how does it help you decide faster? 16:30 Tips for making confident decisions even when you don’t have all the answers. 17:45 How do you reframe failure from fear into a growth advantage? 24:30 The 1-year plan mindset to keep you moving forward. 30:00 What is the right way to ask for help? 41:00 Kim’s strategy for taking action even when fear is present. 44:00 Why girlfriends are your greatest safety net. 48:00 The 3 things Kim looks for before investing in a business. RESOURCES Get your copy of Kim’s book “Mistakes that Made Me a Millionaire” HERE! Learn more about Kim’s work HERE! Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Kim: @kimperell

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How the 70% Rule Helps You Move Faster, Fail Smarter, and Win Bigger with Kim Perell

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Eat to Live Jenna Fuhrman, Dr. Fuhrman Our health is our most precious gift and smart nutrition can change your life. Each month, join Dr. Fuhrman and his daughter, Jenna Fuhrman as they discuss important topics in the world of nutrition. Eat to Live will change the way you eat and think about food. French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world? Destiny Architecture® Meditations Heather Larson Bring your mediation practice into the Valueverse. DIOSA. Carolina Sanper This podcast is a sacred space created by Carolina Sanper where you connect with your inner wisdom and embody your magnetic feminine power.It is the realization that the mystical realm is where you plant the seeds of your desired reality.It is a portal to your true essence: awareness, presence, and receiving with ease. Welcome home, DIOSA. 🖤

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This episode was published on March 25, 2026.

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What if overthinking is the very thing slowing down the life and business you want most? In this episode, I sit down with entrepreneur and investor Kim Perell on the Powerhouse Women stage to talk about her $235 million exit from a $10,000 loan, the...

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