How the Peugeot Family Saved Their Car Empire From a Near-Fatal Crisis episode artwork

EPISODE · Jul 12, 2026 · 8 MIN

How the Peugeot Family Saved Their Car Empire From a Near-Fatal Crisis

from Family Business Stories with Fexingo: Succession, Legacy, and Multi-Generational Companies · host Fexingo

In 2014, PSA Peugeot Citroën was hours from bankruptcy. The Peugeot family, which had controlled the company since 1810, saw its stake diluted to nearly nothing in a government-backed rescue. Yet within a decade, the family engineered a stunning turnaround — acquiring Opel, merging with Fiat Chrysler to form Stellantis, and reclaiming board influence. This episode unpacks how the Peugeots used a combination of state intervention, strategic CEO hiring (Carlos Tavares), and family-office discipline to avoid losing the business forever. Hosts Lucas and Luna explore the painful trade-off between control and survival, and what other family businesses can learn from a 200-year-old dynasty that temporarily gave up majority ownership to save the company. #Peugeot #FamilyBusiness #Stellantis #CarlosTavares #AutomotiveIndustry #Turnaround #FrenchBusiness #PSA #Opel #FiatChrysler #CorporateGovernance #FoundersFamily #Succession #BusinessCrisis #Business #Finance #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo

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How the Peugeot Family Saved Their Car Empire From a Near-Fatal Crisis

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This episode was published on July 12, 2026.

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