How The Placebo Effect Influences Your Brain episode artwork

EPISODE · Jul 1, 2026 · 7 MIN

How The Placebo Effect Influences Your Brain

from Be Smart. · host Joe Hanson

Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/PBSDSDonate This episode is brought to you by Dropbox https://www.dropbox.com/ Tweet ⇒ http://bit.ly/OKTBSplacebos Share on FB ⇒ http://bit.ly/OKTBSplaceboFB ↓ More info and sources below ↓ How does the placebo effect work? Here's how your brain tricks itself when it comes to medicine Follow me to Reactions to learn what is (and isn’t) in those vitamin supplements: https://youtu.be/9gQoG0AT3kY We’ve got t-shirts! Get yours here: http://store.dftba.com/collections/its-okay-to-be-smart References: Niemi, M. B. (2009). Placebo Effect: A Cure in the Mind: Scientific American.Placebo Effect: A Cure in the Mind: Scientific American. Price, D. D., Finniss, D. G., & Benedetti, F. (2008). A comprehensive review of the placebo effect: recent advances and current thought. Annu. Rev. Psychol.,59, 565-590. Finniss, D. G., Kaptchuk, T. J., Miller, F., & Benedetti, F. (2010). Biological, clinical, and ethical advances of placebo effects. The Lancet, 375(9715), 686-695. Marchant, J. (2015). Strong placebo response thwarts painkiller trials. Nature News http://www.nature.com/news/strong-placebo-response-thwarts-painkiller-trials-1.18511 Dr. Ben Goldacre's book "Bad Science" http://amzn.to/1TZ5WUE Harold Pashler "Encyclopedia of the Mind" http://amzn.to/1HT7RJ4 Have an idea for an episode or an amazing science question you want answered? Leave a comment or check us out at the links below! Follow on Twitter: http://twitter.com/okaytobesmart http://twitter.com/jtotheizzoe Follow on Tumblr: http://www.itsokaytobesmart.com Follow on Instagram: http://instagram.com/jtotheizzoe Follow on Snapchat: YoDrJoe ----------------- It’s Okay To Be Smart is written and hosted by Joe Hanson, Ph.D. Follow me on Twitter: @jtotheizzoe Email me: itsokaytobesmart AT gmail DOT com Facebook: http://www.facebook.com/itsokaytobesmart For more awesome science, check out: http://www.itsokaytobesmart.com Produced by PBS Digital Studios: http://www.youtube.com/user/pbsdigitalstudios Joe Hanson - Creator/Host/Writer Joe Nicolosi - Director Amanda Fox - Producer, Spotzen Inc. Kate Eads - Producer Andrew Matthews - Editing/Motion Graphics/Animation Katie Graham - Camera John Knudsen - Gaffer Theme music: “Ouroboros” by Kevin MacLeod Other music via APM Stock images from Shutterstock, stock footage from Videoblocks (unless otherwise noted)​ Learn more about your ad choices. Visit megaphone.fm/adchoices

Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/PBSDSDonate This episode is brought to you by Dropbox https://www.dropbox.com/ Tweet ⇒ http://bit.ly/OKTBSplacebos Share on FB ⇒ http://bit.ly/OKTBSplaceboFB ↓ More info and sources below ↓ How does the placebo effect work? Here's how your brain tricks itself when it comes to medicine Follow me to Reactions to learn what is (and isn’t) in those vitamin supplements: https://youtu.be/9gQoG0AT3kY We’ve got t-shirts! Get yours here: http://store.dftba.com/collections/its-okay-to-be-smart References: Niemi, M. B. (2009). Placebo Effect: A Cure in the Mind: Scientific American.Placebo Effect: A Cure in the Mind: Scientific American. Price, D. D., Finniss, D. G., & Benedetti, F. (2008). A comprehensive review of the placebo effect: recent advances and current thought. Annu. Rev. Psychol.,59, 565-590. Finniss, D. G., Kaptchuk, T. J., Miller, F., & Benedetti, F. (2010). Biological, clinical, and ethical advances of placebo effects. The Lancet, 375(9715), 686-695. Marchant, J. (2015). Strong placebo response thwarts painkiller trials. Nature News http://www.nature.com/news/strong-placebo-response-thwarts-painkiller-trials-1.18511 Dr. Ben Goldacre's book "Bad Science" http://amzn.to/1TZ5WUE Harold Pashler "Encyclopedia of the Mind" http://amzn.to/1HT7RJ4 Have an idea for an episode or an amazing science question you want answered? Leave a comment or check us out at the links below! Follow on Twitter: http://twitter.com/okaytobesmart http://twitter.com/jtotheizzoe Follow on Tumblr: http://www.itsokaytobesmart.com Follow on Instagram: http://instagram.com/jtotheizzoe Follow on Snapchat: YoDrJoe ----------------- It’s Okay To Be Smart is written and hosted by Joe Hanson, Ph.D. Follow me on Twitter: @jtotheizzoe Email me: itsokaytobesmart AT gmail DOT com Facebook: http://www.facebook.com/itsokaytobesmart For more awesome science, check out: http://www.itsokaytobesmart.com Produced by PBS Digital Studios: http://www.youtube.com/user/pbsdigitalstudios Joe Hanson - Creator/Host/Writer Joe Nicolosi - Director Amanda Fox - Producer, Spotzen Inc. Kate Eads - Producer Andrew Matthews - Editing/Motion Graphics/Animation Katie Graham - Camera John Knudsen - Gaffer Theme music: “Ouroboros” by Kevin MacLeod Other music via APM Stock images from Shutterstock, stock footage from Videoblocks (unless otherwise noted)​ Learn more about your ad choices. Visit megaphone.fm/adchoices

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This episode was published on July 1, 2026.

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Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/PBSDSDonate This episode is brought to you by Dropbox https://www.dropbox.com/ Tweet ⇒ http://bit.ly/OKTBSplacebos Share on FB ⇒...

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