How The RealReal's Founder Julie Wainwright Built a Billion-Dollar Business and Disrupted Luxury Resale

From shuttering a business to billion-dollar success, Julie Wainwright is a serial entrepreneur who’s seen it all. After serving as CEO of Pets.com and experiencing its collapse during the dot-com crash, Julie reinvented herself and went on to build The RealReal, the luxury resale platform that revolutionized the industry. In today's episode, Julie opens up about how she turned a setback into her biggest company yet, the innovations that set The RealReal apart, and the powerful lessons she’s learned as a woman navigating the business world. Shop Julie's new book here: https://www.amazon.com/Time-Get-Real-Billion-Dollar-Business/dp/1637746865Find your forever pieces @jennikayne and get 15% off with promo code LIV at https://www.jennikayne.com/LIV! #jennikaynepartnerGet 20% an annual membership of my new substack Let's Get Dressed here https://letsgetdressed.substack.com/lgdLove the show? Follow us and leave a review on Apple Podcasts and Spotify. To watch this episode, head to YouTube.com/@LivvPerezFor more behind-the-scenes, follow Liv on Instagram, @LivvPerez, on TikTok @Livv.Perez, and shop her closet here https://shopmy.us/livvperezLet’s Get DressedYouTube: https://www.youtube.com/@livvperezInstagram: https://www.instagram.com/letsgetdressedpod/Newsletter: https://substack.com/@livvperezLiv Perez Instagram: www.instagram.com/livvperezTikTok: www.tiktok.com/livv.perezShopMy: https://shopmy.us/livvperez Hosted on Acast. See acast.com/privacy for more information.

What this episode covers

From shuttering a business to billion-dollar success, Julie Wainwright is a serial entrepreneur who’s seen it all. After serving as CEO of Pets.com and experiencing its collapse during the dot-com crash, Julie reinvented herself and went on to build The RealReal, the luxury resale platform that revolutionized the industry. In today's episode, Julie opens up about how she turned a setback into her biggest company yet, the innovations that set The RealReal apart, and the powerful lessons she’s learned as a woman navigating the business world. Shop Julie's new book here: https://www.amazon.com/Time-Get-Real-Billion-Dollar-Business/dp/1637746865Find your forever pieces @jennikayne and get 15% off with promo code LIV at https://www.jennikayne.com/LIV! #jennikaynepartnerGet 20% an annual membership of my new substack Let's Get Dressed here https://letsgetdressed.substack.com/lgdLove the show? Follow us and leave a review on Apple Podcasts and Spotify. To watch this episode, head to YouTube.com/@LivvPerezFor more behind-the-scenes, follow Liv on Instagram, @LivvPerez, on TikTok @Livv.Perez, and shop her closet here https://shopmy.us/livvperezLet’s Get DressedYouTube: https://www.youtube.com/@livvperezInstagram: https://www.instagram.com/letsgetdressedpod/Newsletter: https://substack.com/@livvperezLiv Perez Instagram: www.instagram.com/livvperezTikTok: www.tiktok.com/livv.perezShopMy: https://shopmy.us/livvperez Hosted on Acast. See acast.com/privacy for more information.

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This episode is 43 minutes long.

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This episode was published on June 9, 2025.

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