How Therese Waechter Turned One Sticker Design Into a $250K-Per-Year Business

Therese Waechter joins the Niche Pursuits podcast to share how she accidentally built a $250K-per-year sticker business, starting with a single design and Facebook Marketplace sales during the pandemic. She dives into how she took production in-house, scaled across Amazon, Etsy, and Faire, and now earns 90% of her revenue from those platforms. Therese also breaks down her promotional-heavy strategies, talks about using AI for graphic design and product listings, and explains how she's automating her business to become fully remote. If you're in e-commerce or looking to scale a handmade or print-on-demand product, this episode is packed with real-world tactics and insights. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/!   Links & ResourcesOvercome technical barriers with Modular Technology Group: https://modtechgroup.com/  Learn more about Keywords Everywhere: https://keywordseverywhere.com/ Reach out to Therese via email if you have any further questions: [email protected]    Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter  Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper  Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative