How This Generational Alcohol Brand Built a Devoted Following By Leaning Into Hip-Hop Culture

Brett Berish, the dynamic CEO of Sovereign Brands, comes from a family with a long history in the wine and spirits industry. Yet he forged his own path, building a brand empire through creativity, resilience, and a passion for authenticity.  Listen now to learn about embracing authenticity, learning from “failures”, and partnering with Rick Ross, Jay-Z and more music icons. Sponsored by:  • TOAST - All-In-1 Restaurant POS: https://bit.ly/3vpeVsc Learn more about your ad choices. Visit megaphone.fm/adchoices