How This Moringa Brand Went Viral with Guest Alex Bonilla

Join Fernando Campos as he sits down with Alex Bonilla, founder of Pura Vida Moringa, a modern wellness brand built entirely around the moringa superleaf. In this episode, Alex shares how he went from discovering moringa at a farmers’ market to building a 7–8 figure brand, and how TikTok Shop has become a key driver of growth.They talk about the challenges of launching on TikTok Shop, the “cold start” problem every brand faces, and the strategies Alex used to go from zero to 1,000+ sales. Whether you’re selling supplements, wellness products, or any e-commerce brand, Alex’s story is packed with lessons you can apply right now.===============================Want the exact assets top brands are using to execute this?Top Hooks and CTAsProven hooks and CTAs used by high-performing creators to drive clicks and GMV.👉 https://forms.hivehq.ai/top-hooks-and-ctas/High Traffic VideosBreakdowns of videos pulling real volume, including formats, angles, and structures you can replicate.👉 https://forms.hivehq.ai/high-traffic-videos/TikTok Shop KPI Benchmark Report 2025See how your KPIs stack up against real TikTok Shop sellers.👉 https://forms.hivehq.ai/tiktok-shop-kpi-benchmark/TikTok Shop Launch PlaybookA step-by-step system to launch and scale without guesswork.👉 https://forms.hivehq.ai/tiktok-shop-launch-playbook/TikTok Shop 90-Day RoadmapA clear 90-day plan to go from launch to consistent GMV.👉 https://forms.hivehq.ai/90-day-roadmap/===============================🔗 LinkedIn: https://www.linkedin.com/in/fernandoc01/📘 Facebook: https://www.facebook.com/fernbabyfern/📸 Instagram: https://www.instagram.com/tiktokfernshop/===============================Who am I, and why should you listen to me?I'm not a guru - I’m an operator. My brands generate over $500K/month on TikTok Shop, and I built HiveHQ to solve the exact problems like: messy creator management, poor affiliate tracking, unclear data, or wasted time.Whether you're managing a team or wearing multiple hats yourself, this channel gives you the tools, workflows, and case studies that help real brands win on TikTok Shop without guesswork.Want these insights weekly instead of hunting for them? Subscribe to our newsletter for real TikTok Shop breakdowns, benchmarks, and systems we’re actively using.👉 Subscribe here: https://go.hivehq.ai/0bb20fe5👉 Want the system we use to scale? Start here: https://go.hivehq.ai/a86911bd👉 Or want to schedule a demo with us? Book here: https://go.hivehq.ai/3c590e75