How this Retail Business Increased Recession Revenue with a Product that Never Sold

Thank you for Liking, Subscribing, and Sharing! Every download helps me to prepare more case studies and practical guidance for businesses with 2-500 employees.This is "Don't Waste A Good Recession" Case Study #2 - a High Street retailer I personally coached in London during the Great Recession / Global Financial Crisis.My team ran our usual strategic planning over the organisation:- Capacity Planning via the Capacity Engine- A Full RNR Project - Sales Training but the most obvious benefit came from reviewing their pricing - and reintroducing a Product that they never sold.Find out how this benefited the business, and learn more about Anchor Pricing and the research that supported our strategy.If you enjoy talking about Pricing, you'll love my other videos on the topic - check the Don't Waste a Good Recession YouTube channel for more!

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This episode is 14 minutes long.

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This episode was published on June 15, 2020.

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