EPISODE · Sep 29, 2022 · 23 MIN
How TKEES Transitioned from Wholesale to Ecommerce
from Shopify Masters · host Benjamin Gottlieb, Shopify
In this episode of Shopify Masters we chat with Daniel Abramov, the Chief Digital Officer of TKEES. He shares how the team took its wholesale flip-flop business online, reached new markets, and expanded the business into apparel.For more on TKEES and show notes: https://www.shopify.com/blog/tkees-online-presence?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
What this episode covers
TKEES took its wholesale flip-flop business online to reach new audiences beyond its established market. By also expanding its product offering with apparel, the company has grown into an ecommerce force.
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How TKEES Transitioned from Wholesale to Ecommerce
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