EPISODE · Jan 16, 2026 · 43 MIN
How to ACTUALLY Increase Engagement on Social Media | The Dealer Playbook with Michael Cirillo
from The Social Grenade Show · host Robin Wilson
In this episode, Michael Cirillo is joined by Robin Wilson, founder of Social Grenade, to explore the chaotic, quirky, and surprisingly rewarding world of social media marketing for car dealerships. They’ll uncover what actually works, what doesn’t, and why posting inventory photos like it’s 2003 Craigslist isn’t the way to go.If you’ve ever asked yourself:“Are we overposting or underposting?”“Why is no one engaging with our content?”“Should we dive into TikTok, or just stick to after-hours showroom dance routines?”Robin’s here with practical, no-nonsense answers.✨ She also shares invaluable insights on:✨ Building an engaged online community.✨ Why responding to every review—yes, even the bad ones—is crucial.✨ How a simple tattoo post led to selling a Camaro (seriously).✨ This isn’t your average social media discussion. It’s fun, candid, and packed with actionable advice.If you’re ready to stop shouting into the social media void and start making meaningful connections, tune in now!🎥 Watch the full episode on Michael Cirillo’s YouTube channel: • How to Actually Sell Cars On Social Media,... 🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 📱 Text START to 321-510-0989 to schedule your FREE Demo! 🌐 Get Early Access here: www.SocialGrenade.com ✉️ [email protected] 🤝💬 Connect with Robin Wilson, Founder of Social Grenade:Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: Facebook: / robin.wilson.353 LinkedIn: / robinwilsonscp
What this episode covers
In this episode, Michael Cirillo is joined by Robin Wilson, founder of Social Grenade, to explore the chaotic, quirky, and surprisingly rewarding world of social media marketing for car dealerships. They’ll uncover what actually works, what doesn’t, and why posting inventory photos like it’s 2003 Craigslist isn’t the way to go.If you’ve ever asked yourself:“Are we overposting or underposting?”“Why is no one engaging with our content?”“Should we dive into TikTok, or just stick to after-hours showroom dance routines?”Robin’s here with practical, no-nonsense answers.✨ She also shares invaluable insights on:✨ Building an engaged online community.✨ Why responding to every review—yes, even the bad ones—is crucial.✨ How a simple tattoo post led to selling a Camaro (seriously).✨ This isn’t your average social media discussion. It’s fun, candid, and packed with actionable advice.If you’re ready to stop shouting into the social media void and start making meaningful connections, tune in now!🎥 Watch the full episode on Michael Cirillo’s YouTube channel: • How to Actually Sell Cars On Social Media,... 🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 📱 Text START to 321-510-0989 to schedule your FREE Demo! 🌐 Get Early Access here: www.SocialGrenade.com ✉️ [email protected] 🤝💬 Connect with Robin Wilson, Founder of Social Grenade:Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: Facebook: / robin.wilson.353 LinkedIn: / robinwilsonscp
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How to ACTUALLY Increase Engagement on Social Media | The Dealer Playbook with Michael Cirillo
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