How to Blend Legacy and Passion into Great Wine

In this episode of Wine Behind the Scenes, Laurel Simmons is joined by Andrea Kaiser, founder of Drea's Wine Co. and daughter of the legendary winemaker Karl J. Kaiser, co-founder of Inniskillin Wines. Andrea shares her incredible journey, from growing up in the vineyards of Niagara-on-the-Lake to launching her own boutique label in tribute to her father. This heartfelt and inspiring episode explores the challenges of building a wine brand from scratch, the evolution of Niagara's wine scene, and the importance of supporting local producers. Andrea opens up about her career in marketing, her deep-rooted passion for wine, and the powerful legacy she carries forward.   They also touch on how global wine trends are influencing local business, what it means to create "single-vineyard, small-batch" wines, and how Ontario wines are earning international acclaim.   What You'll Learn: How Andrea Kaiser built Drea's Wine Co. from the ground up The story behind her father, Karl J. Kaiser, and his impact on Canadian winemaking What it means to produce "single-vineyard, small-batch" wines Challenges and opportunities in Niagara's evolving wine industry The importance of local support in a globally competitive market How to recognize premium wines in a saturated market Why storytelling and legacy matter in branding Tips for aspiring wine entrepreneurs Andrea (Drea) Kaiser is a marketing veteran, educator, hospitality expert, and Niagara Regional Councillor. With over 30 years of experience in the wine and tourism industry, she has led marketing for Reif Estate Winery, chaired the Wineries of Niagara-on-the-Lake, and taught at Niagara College. Andrea launched Drea's Wine Co. in honour of her late father, Karl J. Kaiser, one of Canada's most celebrated winemakers.   Her boutique winery produces award-winning wines that have received international acclaim, including mentions from Decanter, Jancis Robinson, and even placement in Michelin-starred restaurants.   She continues to advocate for sustainable winemaking, wine education, and local food culture, all while championing Niagara wines on the global stage. Listen now at: www.winebehindthescenes.com