EPISODE · Mar 10, 2026 · 42 MIN
How to Book More New Customers in 2026
from Behind the Needle · host Mike LeMieux
What does it really take to keep a med spa fully booked while building a system that actually works? Mike Lemieux, founder of MedSpa Media, breaks down the client acquisition strategies that turn sporadic leads into predictable bookings. You’ll hear why relying on word-of-mouth and referrals isn’t enough, how paid ads on Meta and Google can fill your pipeline fast, and the “speed-to-lead” mistakes that cost med spas thousands in lost clients.Mike dives into how automation and AI-powered follow-ups respond instantly to inquiries, nurture leads over time, and even re-engage past prospects all without giving clinical advice. He also explains why human appointment setters are still critical to handle complex bookings, calls, and clients who prefer a personal touch.If you want practical, plug-and-play ways to capture more clients, respond faster, and scale your med spa without burning out your front desk team, this episode is your roadmap.Resources + LinksLearn how to DOUBLE your Instagram Story views.Work with Mike - Learn more about social media marketing and ads for your MedSpa.Check out SkinFix Studios in ScottsdaleFollowMike: @mikelemieuxMedSpa Media: @medspa_mediaCallie Valocchi: @aestheticsbycallieSkinFix Studios: @skinfixstudios
What this episode covers
What does it really take to keep a med spa fully booked while building a system that actually works? Mike Lemieux, founder of MedSpa Media, breaks down the client acquisition strategies that turn sporadic leads into predictable bookings. You’ll hear why relying on word-of-mouth and referrals isn’t enough, how paid ads on Meta and Google can fill your pipeline fast, and the “speed-to-lead” mistakes that cost med spas thousands in lost clients. Mike dives into how automation and AI-powered foll...
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How to Book More New Customers in 2026
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