How to Brand Your Business Like a Rockstar

from AI Marketing · host Mark Fidelman

David Brier and I discuss how to lift your brand to Rockstar status. So grab your best air guitar and play along with us as we explore the mystical world of branding. Another, can't miss this episode. David's Bio ★ Branding specialist ★ Rebranding expert. ★ Award-winning package designer ★ Fast Company contributor ★ Slideshare author with over 670,000 views across the globe ★ What does investor and celebrity of Shark Tank, Daymond John, say of David Brier? "David Brier is brilliant with branding." "Cookie cutters are for baking, not branding." That's what David says about branding. David Brier is a branding veteran who for three decades has provided branding strategies, brand identities and package design for startups, retail, technology and tourism brands. His work has been featured in Ad Age, Forbes, Fortune, Fast Company, New York Times magazine, INC., Communication Arts and numerous other publications. David is also one of the Slideshare rock stars whose insightful and irreverent presentations have been viewed over 670,000 times. David's branding skill has helped the New York City Ballet, Revlon, Estée Lauder, Botanical Bakery, Coco Polo, Legacy Chocolates, The New York Times magazine, Sunbelt Software, KnowBe4.com and many regional and local companies as well as several cities. David is the recipient of over 320 industry awards and recognitions. When David is not busy creating award-winning solutions for his clients, he speaks, consults and writes, authoring not only his book, Defying Gravity & Rising Above the Noise, but also his own blog as well as his expert blog for Fast Company which has covered the branding pitfalls of Best Buy, the rebranding of The Gap and the hit TV show, Shark Tank, which Daymond John called, "the best article ever written on Shark Tank." David's book Defying Gravity & Rising Above the Noise recently became available in ePub format which can read on an iPad, or in any browser. Want to discuss your ecommerce program? Start here: Marketing Discussion Call Scheduler https://app.acuityscheduling.com/schedule.php?owner=17597053&appointmentType=9891456 PRIVATE call with Mark: https://app.acuityscheduling.com/schedule.php?owner=17597053&appointmentType=14005869

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This episode was published on February 3, 2021.

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