How to Build a 6-Figure Business Around Your Story with Katrena Friel episode artwork

EPISODE · Oct 20, 2025 · 38 MIN

How to Build a 6-Figure Business Around Your Story with Katrena Friel

from The SMARTA Podcast · host Sonia Marta

Are you stuck between your job and your dream? Wondering how to finally start your personal brand and actually make it profitable? Or maybe you’re curious what truly separates those who talk about success from those who live it?In this episode of The SMARTA Podcast, Sonia sits down with Katrena Friel, the powerhouse behind the Becoming the Expert methodology and founder of the Business Mentor Institute. With over 25 years of experience mentoring thousands of entrepreneurs, Katrena helps professionals move from “thinking about it” to getting it done with authenticity, clarity, and purpose. Together, they explore the mindset shifts that turn uncertainty into action and ideas into income.💡 What You’ll Learn 1. Why trusting yourself is the first step to becoming the expert. 2. How to start your personal brand business, even on a shoestring. 3. The key differences between mentorship and coaching, and why most entrepreneurs get it wrong. 4. How to package, position, and price your expertise effectively. 5. The seven streams of income every personal brand should have. 6. The secret to building authentic confidence and speaking from your soul. 7. Why living intentionally and focusing on what you can control sets you free.Katrena Friel is an award-winning business mentor, speaker, and author who has transformed the lives of thousands of professionals worldwide. She’s the creator of Becoming the Expert and founder of the Business Mentor Institute, helping individuals turn their life stories into legacy businesses. Katrena’s approach blends strategy, mindset, and soulful www.becomingtheexpert.com.au.📚 Her latest book is available directly through her website.⏱️ In This Episode 00:00 — Welcome & Introduction01:00 — The Power of Self-Trust and Confidence03:20 — How to Build a Startup with Limited Resources08:30 — Why Every Entrepreneur Needs a Personal Brand12:40 — The Difference Between Coaching and Mentoring20:00 — The Done-For-You Business Model Explained24:10 — How to Get Unstuck and Find Your Life Purpose32:00 — The Best Advice for 17-Year-Old Entrepreneurs36:30 — Living Intentionally & Controlling What You Can38:00 — Final ReflectionsIf you learned something new from this episode, double-check that you’re subscribed for more weekly conversations that fuel growth, clarity, and leadership from the inside out. Also, rate this podcast 5 stars as it’s what helps me grow the show!📺 Watch on YouTube: The SMARTA Podcast Playlist🌐 Learn more about Sonia Marta: www.soniamarta.com📖 Get your copy of Always Free by Jason Graystone.📲 Follow Sonia on Instagram @soniamartaauthor and connect via linktr.ee/soniamartauthor

Are you stuck between your job and your dream? Wondering how to finally start your personal brand and actually make it profitable? Or maybe you’re curious what truly separates those who talk about success from those who live it?In this episode of The SMARTA Podcast, Sonia sits down with Katrena Friel, the powerhouse behind the Becoming the Expert methodology and founder of the Business Mentor Institute. With over 25 years of experience mentoring thousands of entrepreneurs, Katrena helps professionals move from “thinking about it” to getting it done with authenticity, clarity, and purpose. Together, they explore the mindset shifts that turn uncertainty into action and ideas into income.💡 What You’ll Learn 1. Why trusting yourself is the first step to becoming the expert. 2. How to start your personal brand business, even on a shoestring. 3. The key differences between mentorship and coaching, and why most entrepreneurs get it wrong. 4. How to package, position, and price your expertise effectively. 5. The seven streams of income every personal brand should have. 6. The secret to building authentic confidence and speaking from your soul. 7. Why living intentionally and focusing on what you can control sets you free.Katrena Friel is an award-winning business mentor, speaker, and author who has transformed the lives of thousands of professionals worldwide. She’s the creator of Becoming the Expert and founder of the Business Mentor Institute, helping individuals turn their life stories into legacy businesses. Katrena’s approach blends strategy, mindset, and soulful www.becomingtheexpert.com.au.📚 Her latest book is available directly through her website.⏱️ In This Episode 00:00 — Welcome & Introduction01:00 — The Power of Self-Trust and Confidence03:20 — How to Build a Startup with Limited Resources08:30 — Why Every Entrepreneur Needs a Personal Brand12:40 — The Difference Between Coaching and Mentoring20:00 — The Done-For-You Business Model Explained24:10 — How to Get Unstuck and Find Your Life Purpose32:00 — The Best Advice for 17-Year-Old Entrepreneurs36:30 — Living Intentionally & Controlling What You Can38:00 — Final ReflectionsIf you learned something new from this episode, double-check that you’re subscribed for more weekly conversations that fuel growth, clarity, and leadership from the inside out. Also, rate this podcast 5 stars as it’s what helps me grow the show!📺 Watch on YouTube: The SMARTA Podcast Playlist🌐 Learn more about Sonia Marta: www.soniamarta.com📖 Get your copy of Always Free by Jason Graystone.📲 Follow Sonia on Instagram @soniamartaauthor and connect via linktr.ee/soniamartauthor

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How to Build a 6-Figure Business Around Your Story with Katrena Friel

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Are you stuck between your job and your dream? Wondering how to finally start your personal brand and actually make it profitable? Or maybe you’re curious what truly separates those who talk about success from those who live it?In this episode of...

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