How to Build a Brand People Can’t Ignore

Send us Fan MailWhat happens when the Best Damn Roofer returns to the show with no script, no agenda, and no filters?Josh Bigger is back — and this conversation goes everywhere.From building a massive following in the roofing industry using outrageous content… to turning that attention into real businesses, marketing agencies, and brand partnerships — Josh breaks down the strategy behind the chaos.But beneath the persona is a deeper story: fatherhood, business pivots, starting over after a divorce, standing up for personal beliefs, and the reality of building a brand that millions of people watch.In this episode Eric and Josh talk about:- How controversial content can explode your brand- The marketing strategy behind viral roofing videos- Turning social media attention into real business revenue- The difference between the online persona and the real person- Why roofing companies need better education and training- The future of roofing brands, marketing, and influence- Building businesses that support your family — not destroy itThis episode is raw, funny, uncomfortable at times, and completely authentic.Exactly how we like it.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyGoogle Podcast: https://tinyurl.com/BeAuthenticGooglePodcastApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt