EPISODE · Feb 23, 2026 · 47 MIN
The #1 Branding Mistake Most Women Entrepreneurs ft. Abrielle Laurent
Send Me a Text Message Here!Is your brand a reflection of your calling, or just what you think people want to see? In this episode, Abrielle Laurent breaks down exactly how to build a luxury brand that positions you as the expert, even if you're still figuring out what your "thing" is. Your brand isn't colors and logos, it's the foundation everything else sits on.In this episode of the Authentic Media Podcast, Abrielle Laurent shares how she went from assistant principal to creative director and founder of A. Laurent Creative Co. and Eden Eleven, and how she helps entrepreneurs move from visibility to legacy through her signature branding methodology. Abrielle also serves as Director of Marketing for the Houston Business Women team.YOU'LL LEARN:The #1 mistake women entrepreneurs make with their brand (and why it's not what you think)What branding actually is and why it's deeper than colors, logos, and fontsHow to tap into your creative genius and highest potential before you touch CanvaHow to find the why behind your business and why that matters more than your offerTIMESTAMPS:00:44 What Luxury Branding Means06:01 From Planner To Brand Strategy08:30 Common Branding Mistakes10:31 Branding Vs Marketing Explained11:35 Finding Your Creative Genius15:50 DIY Branding On A Budget17:43 Signs You Outgrew Your Brand21:00 Showing Up Authentically Online23:13 Luxury Branding Defined24:49 Four Phases Framework29:47 Motherhood And Resilience35:02 Belief Statements And Action41:24 Branding Start With Your WhyCONNECT WITH ABRIELLEInstagram: @a.laurentcreative.co Connect with Danielle on IG: @DanielleJMartin 🎯 Ready to master your on-camera presence? Join my 5-Day Camera Charisma Challenge: https://brand.daniellejmartin.com/home-page-8404Support the showCONNECT WITH DANIELLE:Instagram: @daniellejmartintvWebsite: https://stan.store/daniellejmartintvABOUT THE AUTHENTIC MEDIA PODCAST:The Authentic Media Podcast helps women entrepreneurs and business owners build a visible, profitable brand — on camera, on social media, and on YouTube. You'll learn how to show up confidently on camera, build a personal brand that attracts the right clients, create content that actually grows your business, and go from invisible to in-demand — whether you're starting from scratch or ready to scale.New episodes every Monday. Subscribe and Build your Brand with Purpose.
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Send Me a Text Message Here! Is your brand a reflection of your calling, or just what you think people want to see? In this episode, Abrielle Laurent breaks down exactly how to build a luxury brand that positions you as the expert, even if you're still figuring out what your "thing" is. Your brand isn't colors and logos, it's the foundation everything else sits on. In this episode of the Authentic Media Podcast, Abrielle Laurent shares how she went from assistant principal to creative...
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The #1 Branding Mistake Most Women Entrepreneurs ft. Abrielle Laurent
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