EPISODE · Aug 20, 2019 · 29 MIN
How to Build a Brand that Drives Growth
from The Duct Tape Marketing Podcast · host John Jantsch
Lindsay Pedersen, brand strategist, leadership coach, and author of Forging an Ironclad Brand: A Leader's Guide, shares the nine criteria that define a successful brand and some tips for creating one.
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How to Build a Brand that Drives Growth
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