How to build a business case for comms investment S7 E2

Do you need to build a business case for investment in your internal communication? Perhaps your internal communication team needs to expand, or your channels need refreshing. If you need to write a business case, you're in the right place. Full show notes can be found at www.allthingsic.com/podcast Order Rachel's books Rachel has written two books. Internal Communication Strategy: design, develop and transform your organizational communication is out now. You can order it via your favourite bookstore or find it online including Amazon (affiliate link), Waterstones, Barnes & Noble and Foyles. Or see the All Things IC website to order a signed limited edition. Her upcoming book, Successful Change Communication: how to inform, involve and inspire employees, will be published by Kogan Page in 2026. It is available to pre-order today from your favourite bookshop.  You can save 25% off any Kogan Page book via koganpage.com using the code CANDIDCOMMS. Useful links: Add your name to receive Rachel's monthly Water Cooler newsletter. All show notes: allthingsic.com/podcast. Rachel's All Things IC website, featuring 1800 free blog posts. All Things IC Online Masterclasses, where you can enrol in training. Find Rachel on Instagram @rachelallthingsic or LinkedIn. Thank you for stopping by, Rachel Miller, Founder, All Things IC.